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How Important Is User Experience For Academic Writing Websites?

by Team Enrichest on

Today’s academic world is hectic, and students are busy handling multiple tasks at a time, such as attending lectures, completing assignments, preparing for exams, or balancing personal life responsibilities.

This is why students are always on the lookout for support, and this is where academic writing websites come into play. These online services provide accurate and professional solutions, such as assignment help, research paper writing, and exam notes writing services.  

However, no matter how skilled the writers are or how quick they deliver academic assistance to students, if the website of these services lacks a smooth and hassle-free user experience, then students are more likely to skip such websites. In this blog, we will discuss what is a user experience, and how important it is for academic writing services.


What Is A User Experience (UX)? 

User experience is the way a person or visitor feels when they interact with a digital product, such as an app, website, or software. The elements that are taken into consideration while testing the user experience of a digital product are the design, layout, responsiveness, accessibility, and ease of use. For academic writing service websites, a positive UX means students can easily find the services they want, place orders, and provide the right feedback. 

Emotional satisfaction is also important for user experience. A student accessing such websites must feel happy, confident, and comfortable throughout the process. 


Why Does User Experience Matter for Academic Writing Websites? 

Are you wondering what can help you stand apart from other websites? It is not just the content you have to offer, but also how easily and how accessible your website is. Let us look at some crucial aspects that tell us why user experience matters for academic writing websites:

 
First Impression Is The Last Impression

We all have heard the famous quotation, “First impression is the last impression.” And it is absolutely true! Research has shown that users form an opinion about a website in 0.5 seconds. A clear and fresh design immediately catches the interest of website visitors and builds trust among users. 

For students looking for quick help with college homework, a messy, slow, or outdated website can be a huge red flag. They are likely to click away as such poor websites can give an unprofessional impression. Hence, the first look of a website is crucial for user experience for academic writing websites. 


Simple To Use & Explore 


A well-organised design and clear menu structure allow for easy navigation, which means that users will experience less frustration. Imagine you are a student who is looking for last-minute report writing services. You land on a website, but you can not find the service, or even the contact form, which is buried under other pages. To make matters worse, the search function does not work either. 

There is a high chance that you will leave the academic writing website in frustration and anger, and turn to other online academic writing websites. Hence, your website must have a logical structure, clear menu, and must be simple to explore. 


Mobile Optimisation 


Nowadays, everyone, including students use mobiles to access academic writing services. If your website is not mobile-friendly, then you will end up losing a large portion of your audience. It is important to optimize your websites, so that they can correctly and easily fit across all screen sizes. 

Moreover, Google prioritizes mobile-friendly websites, and this can help you rank better in search engine rankings, which means that students are more likely to click on your website. This leads to organic traffic and increased conversions for your academic writing platform. 


Fast Loading Times 


Research studies show that even a delay of one second in loading times can result in 7% decrease in conversions. This is why slow websites are one of the major reasons why companies and brands lose audience and organic traffic. Same is the case for academic writing websites. A slow website could mean lost orders and disappointed students. 

Hence, it is necessary to optimize the speed of your website, by compressing images, browser caching and clean coding. This is called speed optimization and must be the top priority of sites especially those offering online academic writing services. 


Call To Actions 


Call to actions or CTAs must always be placed smartly in places that draw the attention of your users or audience to them. They should be prominent and consistent across the website, so that users who are satisfied with the browsing experience are more likely to turn into trusted customers. 

Academic writing websites can use CTAs to guide students towards taking action, such as placing orders, getting support, or exploring more pages. This is why compelling CTAs are crucial for the user experience of academic writing websites.

Some examples of CTA’s are 
Order Now. 
Get A Free Quote 
Talk to Our 24/7 Customer Support Team
Give Us Your Valuable Feedback
Personalisation & Transparency 
A good user experience is more than just about speed, visuals, and CTAs. It is also about building personal connections and providing emotional satisfaction to students. Academic writing websites that allow students to set preferences, get customized services, or chat with customer support teams go a long way. 

For example, if a student is mainly interested in academic research writing services, then the website should suggest similar content if the user returns to the site again. This kind of personalisation helps in building trust and improving conversion rates. 

Similarly, an excellent user experience can be ensured for students by providing a UX design that clearly establishes the pricing, deadlines, FAQs, and money-back guarantees on the website. These are trust signals that also support a strong user experience. 


How Can You Improve Your User Experience? 


It is evident from the points mentioned above that a strong user experience guarantees high customer satisfaction, more orders, and increased conversions. This means that happy and satisfied students will return to your website and recommend your services to their fellow classmates. So, let us understand how you can improve user experience for academic writing websites: 

Offer live 24/7 chat support for quick help with doubts and queries.  
Provide progress trackers for assignments and coursework in progress. 
Gather feedback by online forms, heat maps, and surveys that help you understand where your website is lacking or performing well. 


Optimise your website for speed and mobile-friendliness. 
Offer safe and secure payment systems and money-back guarantees.
Offer blogs and free learning resources for homework help.   

Final Thoughts 

A strong user experience does not just benefit students; it also benefits the businesses. From increased conversions, engagement, and improved SEO rankings, a good UX is a win-win strategy for academic writing websites. Hence, it is necessary for such online services to focus on the user experience as well as the content of the websites. 

Moreover, students are already stressed and overwhelmed when it comes to assignments, essays, research papers, or literature reviews. How easy and pleasant it is to use your website is what will set your platform apart from others. This is why you should focus on the small details that can create a big impact on your audience and website users, and align with the goals of students.